Dries, smooths and curls: the gentler route to a salon-worthy blow-dry
24 September 2026

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Expensive but brilliant: the Airwrap i.d. replaces your dryer and straightener and treats your hair far more kindly.
The Airwrap i.d. is less a hair tool than a small toolbox. It dries, smooths and curls, using airflow rather than scorching plates to do the work, and it leaves hair shiny and noticeably healthier than a straightener would. The curls, admittedly, don't hold for long. They relax into something closer to a bouncy salon blow-dry, which is no bad thing. The "i.d." part is a button that times each curl for you, set up once through an app. The catch, inevitably, is the price.
Best for People who heat-style most days and want to be kinder to their hair, and anyone who prefers a bouncy blow-dry to tight ringlets. If you need curls that last until tomorrow, you'll want a good hairspray, or to keep your tongs.
The verdict At £479.99, this is a serious investment, so wait for a deal: it regularly drops to around £399. If it replaces both your dryer and your straightener, it earns its place.
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